Marketing Portfolio
Samples of marketing resources, client communications, tool kits, and workshop documents
Atmosphoria’s social media campaign focused on educating consumers about the dangers of chemicals in household products.
Marketing Presentations: Atmosphoria & Aine Gold
Presentation materials used in a Digital Marketing workshop with Hark client Atmosphoria.
This presentation was designed to overview goals and project scope while introducing best practices to guide the discovery session with a client in the consumer products industry.
The second example shows the framework of a web branding discovery workshop with another client in the natural products industry, Aine Gold (now Kafina.)
SEO Writing Best Practices
These are examples of the written materials and “cheat sheets” I would create for clients during the early phases of content writing.
The framework in these documents would later be combined with keyword research, industry trend monitoring, and audience profile sheets to build the foundation of written content.
Stowe Mountain Lodge Sales Kits & Printed Guides
I designed and wrote these pieces of collateral during my time as Marketing Manager at Stowe Mountain Lodge. These samples would be printed and distributed to guests as well as available to download from our website.
